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Aug 3, 2009 - SOUTHERN CALIFORNIA RV RESORT IS GETTING THE LOOK AND FEEL OF A FIVE-STAR HOTEL
The first phase of a three-year, multimillion-dollar improvement plan for Emerald Desert RV Resort includes a custom designed floor mosaic and reception desk with inlayed stone, bronze finished light sconces and Raphia upholstered wall panels. Luxury furnishings are also being added to the newly designed fitness center and swimming pool area. Additional resort services will include special event catering services, a sports and entertainment lounge as well as a pet park and grooming center.
PALM DESERT, Calif., August 3, 2009 - Emerald Desert RV Resort has always been one of the nation's premier recreational vehicle destinations.
But as Sunland RV Resorts completes the first phase of a three-year, multimillion-dollar improvement plan on its newly acquired 251-site property, Emerald Desert RV Resort is starting to convey the ambiance and feel of a five-star hotel.
Its newly designed 1,200-square foot lobby features a floor mosaic comprised of tumbled marble, two shades of travertine and Vitoria Regia granite, while its custom-designed reception desk incorporates Sepelle wood veneer with a rich walnut finish and inlayed marble. Other furnishings include bronze finished light sconces, Raphia upholstered wall panels and rich-toned rattan seating groups.
"When people arrive at Emerald Desert RV Resort, they will enjoy a vacation resort experience as luxurious as any premier resort could provide," said Deborah Elliott, a principal of San Diego-based ID Studios Inc., who was tapped by Sunland to oversee the multimillion-dollar redesign effort.
"I think this whole property is going to be amazing," Elliott continued, adding, "It's really being designed to make guests experience a warm, elegant place."
"We are committed to elevating Emerald Desert to become one of the finest recreational vehicle resorts in the country, with unparalleled amenities and the highest quality guest services," said Reza Paydar, president and CEO of La Jolla, Calif.-based Sunland RV Resorts, which acquired Emerald Desert RV Resort in June.
Sunland, in fact, is investing more than $1 million in improvements this summer in an effort to provide a new level of elegance for snowbirds who arrive at the resort this fall.
Other improvements include new furnishings and other enhancements to the pool area and fitness center. New, state-of-the-art fitness equipment and new, energy-efficient laundry facilities are also being installed.
Additional improvements planned for 2010 and 2011 include new decorations and furnishings for the resort's clubhouse and ballroom; a sports and entertainment lounge; as well as construction of a pet park and grooming center. Additional services will include special event catering services and motorcoach washing and detailing services.
Emerald Desert RV Resort already has many substantial amenities and services, Paydar said, including an indoor and outdoor spa; poolside refreshments; a driving range and two putting greens; a luxurious clubhouse and ballroom, which can be divided into smaller meeting halls for conferences and private parties as well as individual, secure, temperature-controlled motorhome storage facilities. The resort also has nine, 1,600 to 2,000 square foot villas, which can be rented on a daily or extended stay or seasonal basis.
"We've been eyeing this property for years," Paydar said, adding that Emerald Desert nicely complements Sunland's other Southern California resort properties.
Based in La Jolla, Calif., Sunland RV Resorts is one of the largest RV resort chains in California. It continues to seek out other resorts for acquisition purposes. Sunland's current holdings include Emerald Desert RV Resort in Palm Desert, Golden Village Palms RV Resort in Hemet, Escondido RV Resort in Escondido as well as several properties along the Interstate 8 corridor that are ideally located to accommodate travelers going back and forth between San Diego and Arizona. These properties include San Diego RV Resort in La Mesa and Oak Creek RV Resort, Circle RV Resort, and Vacationer RV Resort in El Cajon.
July 21, 2009 - Sunland RV Resorts and Morgan RV Resorts Acquires Signature Resorts
La Jolla, CA – July 21, 2009 - Signature Resorts, the luxury RV division of Monaco Coach
Corporation has been acquired by Morgan RV Resorts, Saratoga Springs, NY and Sunland RV
Resorts headquartered in La Jolla, CA.
Morgan RV Resorts is the country’s largest privately owned RV park corporation. Morgan’s 41
RV resorts in 14 states offer RV owners unmatched camping and recreation facilities with over
17,000 lots in diverse and exciting locations such as the Adirondacks, the Chesapeake Bay, Cape
Cod, and the Florida Keys.
Sunland RV Resorts currently owns and operates seven RV Resorts in Southern California, which includes Golden Village Palms RV Resort, California's largest and most luxurious RV Resort with unparalleled amenities. Five of Sunland RV Resorts are strategically located in San Diego "America's Finest City" in Southern California, and within close proximity to its world famous attractions. Sunland's other most recent acquisitions include Emerald Desert Resort located in Palm Desert, California, and considered to be Palm Desert's premier RV Resort.
In announcing the Signature Resorts acquisition, Morgan RV Resorts co-owner Bob Moser and
Sunland RV Resorts President, Reza Paydar said they are truly excited to add this top of the line
group of RV resorts to their portfolio. “Signature Resorts is and has been the unmatched leader in
RV living in America. Their properties have no equal in beauty, recreation and luxury living for
Class A coach owners. They are the five-star choice in the field.”
E. Randall Henderson Jr. will continue as President of the new Signature Resorts, a position he
has held since 2004. “With the Sunland and Morgan partnership, we are now expanding the
Signature Resorts brand with the experience, resources and the team to set a new standard for
luxury. Signature Resorts will serve those owners who demand the very finest in luxury RV
living.” states Mr. Henderson, who pioneered luxury RV condominium ownership and has
developed 23 RV resorts in 12 states and Mexico over the past 25 years.
For additional information about Signature Resorts, Morgan RV Resorts LLC or Sunland RV
Resorts, please visit http://www.signaturervresorts.com, http://www.morganrvresorts.com
or http://www.sunlandrvresorts.com.
Contact: Randall Henderson at 615-478-1200
May 4, 2009 - Sunland Acquires Emerald Desert
Palm Desert, CA - With sleek improvements and a brand new year-round operating schedule, Palm Desert's most luxurious RV resort is about to get even better.
Emerald Desert Resort is the newest crown jewel for Sunland RV Resorts, an outdoor hospitality company featuring seven sophisticated RV lifestyle resorts throughout Southern California. The 251-space Emerald Desert Resort - already Palm Desert's most lush and well-appointed - will now be supported by Sunland's serious commitment to superior customer service for RV travelers. The result? An immaculate facility with unsurpassed guest services that will now be open all year long.
"Emerald Desert is a gorgeous property and we can't wait to introduce it to Sunland's customers," said President Reza Paydar. "Now that the resort is going to be open year-round, we look forward to serving even more new travelers visiting the area from Europe, Canada, neighboring states and California. And for those who have visited Emerald Desert before, we invite you to come back and see again how beautiful a summer in the desert can be, with clear nights full of glittering stars and moonlight."
Building on a 28-year history of serving the Southern California region, Sunland is committed to expanding of its range of luxurious RV resorts throughout the West - and, in the not-too-distant future, other states in the hospitable climate of the Sunbelt.
All of Sunland's RV resorts are strategically located to maximize guests' access to nearby nature parks, theme parks and cities; Emerald Desert is no exception. Less than half an hour's drive from downtown Palm Springs amid the region's 130 golf courses, Emerald Desert Resort's location is a delight for golfers, nature enthusiasts, and shoppers. Treasure hunters will enjoy the famous Cabazon Outlet Mall is a mere 25 minutes away, and upscale El Paseo Drive which features 150 boutiques, art galleries and fine restaurants.
The sophisticated 32-acre gated resort's host of outdoor activities are sure to satisfy active visitors: an immaculate 2-hole putting green, lakes, lighted tennis courts, horseshoes, bocce ball and croquet are just some of the sporting amenities offered for guests on the go. The tempting cool waters of Emerald Desert's two spacious pools glisten under the desert sun, and there is plenty of room to lounge around the comfortable patio or dip into one of the two Jacuzzis to relax your body and prepare for evening activities.
Guests who love to get social can enjoy the barbecue areas for outdoor entertaining as well as frequent game nights and special events in the multi-million dollar clubhouse, with ballroom dancing, card games, billiards, commercial gourmet kitchen, library and guest computers. For business travelers or those who just want to stay in touch, Emerald Desert offers an array of services such as faxing, photocopying and wireless high-speed Internet. Other conveniences, such as brand new laundry facilities, TV lounge, library and a state-of-the-art fitness center, round out Emerald Desert's range of first-class amenities. The fitness center includes cardio equipment, strength and circuit training equipment, flat screen TVs, free weights and indoor spa.
Active yet thoughtful expansion is Sunland's key to providing RV travelers a welcoming home base at each enticing new destination. Sunland continues to acquire luxurious RV resorts to add to its growing network. The outdoor resort hospitality company now features seven sophisticated RV lifestyle resorts throughout Southern California, with a total of 1,745 existing lots, and expansion plans for an additional 130 lots to be added to its current resorts. For more information on Sunland's newest resort, Emerald Desert, or any of the other properties in the Sunland family, please contact Greg Sidoroff, General Manager of Emerald Desert RV Resort, at 800-426-4678 or visit us online at http://www.sunlandrvresorts.com or http://www.emeralddesert.com
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